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Supply Chain Law
  • What are the types of intellectual property?
    - Trademarks - Copyright - Patents - Designs - Trade secrets / confidential information
  • Why is intellectual property important?
    1. It is a business asset you can buy, sell and commercialise. 2. It protects and sets the tone of your brand. Should you have any questions, please do not hesitate to contact me on carolinem@legalenablers.com or (03) 8691 3128. Best wishes, Caroline Mense
  • Why register a trademark?
    1- Australia has a first to file system If a competitor registers your brand, they can stop you from using your brand, so you’ll have to rebrand. This is much more expensive than registering it in the first place. 2- You get protection in the category you register in. 3- It is a business asset you can monetise. Should you have any questions, please do not hesitate to contact me on (03) 8691 3128. Best wishes, Caroline Mense Principal Laywer at Legal Enablers
  • How to monetise intellectual property?
    Your intellectual property is a business asset which can be licensed or sold (assign) or it can be used to establish business collaborations such as franchising or affiliate relaionships. Should you have any questions, please do not hesitate to contact me on carolinem@legalenablers.com or (03) 8691 3128. Kind regards, Caroline Mense, Principal Lawyer at Legal Enablers
  • Can a trademark be removed for not being used?
    Yes.Australia has a "use it or lose it" system so it is important to have a track record of use by posting in the name of the brand. Practical steps you can take: 1 Create an account with your business name on all social media platforms. It both stops others registering your brand name with the social media service and protects your trademark being removed by IP Australia. 2- Regularly post content using the trademark.

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